We develop efficient business strategies for companies with global ambitions.

Projects with high technical precision

We rely on our experts in the international market to prepare projects with strong technical precision in business areas, such as marketing, sales, logistics, legal, accounting and international tax.

Multimarket Knowledge

We work with all business segments and develop expansion plans for companies to anywhere in the world.

Global Consulting

We are able to guide businesses to implement their processes and operations in any country in the world.

Reliable methodology

Our methodology eliminates risks in the process, since it goes through rigorous evaluations done by experts in various fields.

Trusted by companies around the world

Opus Software
Zaum Langs
TFA - Time for Argentina, Educational Services


Projects of international expansion


Clients from the United States of America, Canada, United Kingdom, Brazil, Israel, Singapore, Japan and Colombia.


Countries with projects developed.

What our clients say

"Our go-to-market for LATAM was accelerated with the support of the Sterna team. The surveys were objective and technical and contributed to the assertiveness of the strategy. The knowledge acquired with the consultancy was also applied in other international markets."

Alexandre Gomes

Sales Director at Sensedia Latam

"The roadmap of internationalization was essential to define our next steps outside Brazil. It is our guide to achieve success in the world in the next five years. The work was excellent."

Júlio Lussari

Innovation Director at Leadlovers

"In addition to saving time and resources, Sterna also guarantees that the steps are being taken in the right way, at the right time. With an extremely competent team, we made our internationalization plan and prepared ourselves in a concrete way to open our company in Canada, at a steady pace, on schedule and on budget. I highly recommend Sterna!"

Francisco Barguil

CEO at OPUS Software

"The dedication of Sterna's experts helped us decide where to open our international operation. The mentorships were technical and practical and we were able to acquire more confidence to develop the international market. It was a process of interference for the internationalization of our company. Today we have operations abroad and, thanks to Sterna, we are well prepared to conquer even more customers outside Brazil. The experience was worth it"

Henrique Veríssimo

CEO of Zaum

"Sterna's team of experts made excellent recommendations to improve our international structure. Now, we are even more efficient from a corporate and tax perspective and certainly more competitive in the global market."

Fernando Bertuol

CEO of Time for Argentina

“The team that helped us in the (expansion) process made a huge difference in our journey.
The expertise and the consultancy firm engaged understand the market and made a jump in the knowledge.”

Ido Peleg

CEO of Facetrom


International Assessment

We seek to understand how prepared the company is to internationalize by studying the business in depth. Based on its main difficulties and opportunities, we list recommendations for improvements to be applied in the coming months.

Market selection

Compares three cities around the world, that allows the business to define the best location to open its own operation.

Global Expansion Roadmap

Guides companies that are still unclear about their target market. The document outlines between three and five countries with the best business opportunities, based on the client's strategy and goals.

International expansion business plan

After defining where the company will go, it's time to structure its operations. Here we deal with issues such as hiring employees, planning the business areas and a deep analysis of the target market.

Go-to-market plan

It is the guide to the sales strategy in the target market. Market information, competition and potential customers are highlighted. The plan includes a detailed step-by-step of how the company should position itself for its new audience.

International immersion trip agenda

This is the moment the company arrives in the target market, where we begin to materialize the strategy developed with a customized agenda for the client. The itinerary ranges from a visit to the relevant hubs, to choosing a business address and participating in networking events.

International legal and tax advice

Our team of experts analyzes international legislation to propose an efficient tax corporate design for operations across countries.

International Rebranding

We create international brand positioning for the target market. We support the development of a new value proposition, which follows international market trends.

Global Mobility Plan

The plan helps build talent acquisition and retention strategies based on ‘work from anywhere’ principles.

See our work in practice